In Prep for DTV, 5% Switch to Pay-TV
Posted by Jesse Ward on Monday, June 8, 2009 · 
·
The transition to digital television (DTV) has directly impacted one-out-of-four (26%) U.S. TV households during the past year, as they bought a digital converter, a new television set or a pay-TV subscription, according to a recent survey conducted by research firm Knowledge Networks.
Knowledge Networks has been tracking reaction to the digital transition since 2006. The new data, collected from February-April of this year, shows that, among TV households: Read more