Cox Reveals Wireless Launch Plans
Posted by Jesse Ward on Monday, December 14, 2009 · 
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Cox Communications Inc. has identified the first three markets that will receive the MSO’s wireless phone and mobile high-speed Internet service: Hampton Roads, Va.; Orange County, Calif.; and Omaha, Neb. Cox serves 1.45 million cable subscribers in those three markets combined.
As you may remember, Cox was initially involved in Sprint’s “Pivot” wireless venture along with Comcast Corp., Time Warner Cable Inc., and Bright House Networks. Cox announced back in April 2008 that it was cutting ties with Pivot. Then in October 2008, the MSO revealed plans to add wireless service.
This first set of markets will tap into Sprint Nextel Corp.’s 3G CDMA network “to get to market quicker, while managing every aspect of the service ourselves,” a Cox spokeswoman said in an email to Cable Digital News.
Cox has launched wireless service to a test group of Cox customers in those markets, and plans to expand the service across Hampton Roads, Omaha and Orange County in 2010, complementing those launches with retail stores.
The operator has not disclosed pricing and bundling plans or which devices will run on its wireless platform, citing competitive reasons. Cox also has not laid out a specific timeline for when it will roll out wireless in its other cable markets, which include most of Rhode Island; Phoenix and Tucson, Ariz.; San Diego; Las Vegas; and New Orleans, among others.
Cox is the third-largest cable television company in the United States, with more than 6.2 million total customers.
View the release.
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