Print Advertising – Rural Telecom

Trim Size   8.5" (wide) x 11" (deep) plus 1/8" bleed on all four sides

Ad Sizes	Width x Depth
2-page spread (full-bleed)	17.25" x 11.25" / 17" x 11" (trim size)
2-page spread (nonbleed)	16" x 10"
1 page (full-bleed)	8.75" x 11.25" / 8.5" x 11" (trim size)
1 page (nonbleed)	7.5" x 10"
2/3 page	4.875" x 10"
1/2 page horizontal	7.5" x 4.875"
1/2 page island	4.875"x 7.5"
1/3 page vertical	2.375" x 10"
1/3 page square	4.375" x 4.875"
Note: Bleed pages should be designed to accommodate          both a right or left page. Live matter should be at least 1/2 inch from trim.

Printing Process

• Sheetfed offset, four-color process throughout
• All PMS colors screen-built from four-color process
• 70-pound chorus gloss text paper
• Bound saddle-stitched

Screens

• 175-line preferred, 133- or 150-line acceptable

Consult publisher on other screens. Publisher will not assume responsibility for any changes in typesetting and/or art.

One-year subscription

$135 ($35 for NTCA members); includes six issues of Rural Telecom and six issues of Exchange, the association's bimonthly newsletter, and full-issue access to www.RuralTelecom.org.

Reprints, articles or ads

Available on request. Cost based on number of copies desired. For more information, e-mail publications@ntca.org.

Preferred Material

NTCA accepts most electronic files. Formats preferably should be Mac based, but PC is acceptable. It is critical to ensure that both printer and screen fonts are provided with any files. All electronic files should be accompanied by lasers, preferably color lasers, or black & white color separations.

Ads go directly to our printer, Colorcraft, electronically. Files should include a PDF file, as well as the original file from which we print. Colorcraft will print a laser copy from the PDF version, and we will reference this laser when comparing to the final proof. We are unable to affect any change on the PDF, so this should give us an accurate reference to our final product. If we do not receive a PDF, we are unable to guarantee that the final ad will be correct.

Download the 2012 Marketing Kit