Solarus

Wisconsin Rapids, Wis.

Area Served: 365 square miles

Population: 18,000

Technical Highlights: Ninety-nine percent of customers have broadband access, which is being upgraded to FTTH; T-1 connections are available where fiber is not yet deployed. 

Partnerships

Solarus pre-sold fiber upgrades to 40 percent of businesses, working with local Chamber of Commerce to create “Chamber Bucks” that Solarus purchases and presents to new customers in the amount of their local subscription rates. Those tickets, in turn, are spent in the community, coupling broadband expansion with “buy local” support and growth for local businesses.