SDN Communications has a dynamic and strategic Marketing Manager role that requires a unique blend of emotional intelligence, creativity, and organizational skills. This position is responsible for developing and executing marketing strategies that effectively communicate the value of SDN’s premier network and services to our target audiences. The ideal candidate will possess a strong Emotional Quotient (EQ), enabling them to connect with our internal stakeholders and external customers on a deeper level, understand their needs, and tailor marketing messages to drive engagement.
Creativity is at the heart of this role, as the SDN Marketing Manager must constantly innovate to stand out in a competitive market. This includes designing compelling marketing campaigns, leveraging digital and traditional media, and exploring new ways to engage customers through storytelling and immersive experiences and successfully executing industry-leading events.
Organizational skills are equally important, as the SDN Marketing Manager will oversee multiple projects simultaneously, from concept to execution. This requires meticulous planning, coordination with various internal and external stakeholders, and the ability to manage budgets and timelines effectively.
The successful candidate will demonstrate a track record of successfully launching marketing initiatives on time and within budget, leveraging data to inform decisions, and adjusting strategies based on performance metrics to maximize ROI.
Requirements:
- Lead a team of marketing professionals.
- Marketing tactics – work closely with traditional and digital advertising agencies for media strategy and tactics, which requires vendor management experience.
- Strategic event planning – coordinates complex events that reflect the premium brand.
- Digital content – manage staff, freelancers, and vendors who work in tandem to implement daily tactics that ultimately deliver quality sales leads.
- Designs campaigns targeting specific market segments or focusing on specific products or product lines.
- Assists in the production of print, online, or other forms of advertisement, and assists with special events or promotions.
- Measures and analyzes campaign results to determine ROI.
- Assists with monitoring the annual marketing budget and updates the VP periodically.
- Manages adherence of brand standards.
- Earned media – recognizes and successfully promotes the corporate and industry stories to media and then tracks its value.
Competency:
- SDN Core Values – Servant Leadership, have a Customer First Attitude, be Motivated with a positive can-do attitude, have a Passion for SDN’s members and customers, must innovate, challenge, and be a change-agent.
- Graphic design (Adobe) is a must.
- Creativity.
- Ability to work as part of a team and lead a team.
- Oral and written communication skills.
- Conceptual thinking skills.
- Planning/Project management skills.
- Interpersonal communication skills.
- Ability to present publicly, both in the company and outside of the company.
- Ability to develop marketing staff.
- Exceptional organizational skills.
Education/Experience:
- Bachelor’s degree and or equivalent experience, showing growth and development in the marketing field.
- Two (2) years supervision experience, or more, preferred.
- Telecom or technology industry experience preferred.
Certificates and Licenses: Current driver's license
Other Qualifications: Must be able to travel; Occasional overnight travel will be required.
Supervisory Responsibilities: This job supervises the marketing department and works alongside the sales organization.
To learn more and apply, visit https://sdncommunications.com/careers